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Australia / Industries / Hospitality & Tourism
Industry · Hospitality & Tourism

CFO services for hospitality and tourism businesses

Prime cost control, venue profitability, award-wage forecasting and seasonal cash planning for Australian restaurants, hotels, venues and tourism operators.

Australian CPA partnersCFOs with 20+ years' experienceFrom A$1,500/monthFlexible terms
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The short answer

Hospitality and tourism businesses need a CFO who controls prime cost (labour plus COGS), reports venue-level profitability weekly and plans cash around seasons and award-wage increases. CFOSurge provides hospitality CFO services from A$1,500 a month.

The finance reality

What keeps hospitality & tourism owners up at night

Award wage and super increases

Annual award reviews and the 12% Super Guarantee lift labour cost every year. Forecast them, then price for them.

Seasonality

Tourism peaks and winter troughs need a 12-month cash plan.

Multi-venue blind spots

Group results hide a loss-making venue. Report weekly by site.

Payday Super

Since 1 July 2026, super must be paid with wages and reach the fund within 7 business days of payday. That has changed the cash rhythm for weekly-paid hospitality teams.

Dashboard

The KPIs your CFO should report

KPIWhy it matters
Prime cost %Labour + COGS as % of revenue
Labour % by day-partRostering efficiency
Revenue per available seat / roomYield
Venue EBITDAWhich sites earn their keep
Wastage & stock varianceTheoretical vs actual
Cash weeks of coverBuffer for quiet season

All of these appear live in CFOAvatar, your AI CFO dashboard.

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Ask CFOAvatarSample answers · AUD

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Answers shown use an illustrative sample company. Connected to your accounting software, CFOAvatar answers from your live ledger, and an Australian CPA partner reviews the advice that matters.

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Delivery

How CFOSurge works with you

Australian CFO Partner

One of our Australian CPA partners owns your relationship, leads board and investor conversations, and signs off the advice that matters.

Senior CFO team

Experienced CFOs and analysts with Big Four and Fortune 500 backgrounds build your forecasts, reporting and models, working to Australian business hours.

CFOAvatar AI CFO

Connects to your accounting software and watches cash, margin, debtors and KPIs every day. It answers questions 24/7 and flags risks before month-end.

FAQs

Frequently asked questions

What KPIs should a restaurant track weekly?

Prime cost %, labour % by day-part, average spend, covers, wastage and venue EBITDA.

How does Payday Super affect hospitality cash flow?

Super now leaves your account with every pay run instead of quarterly. For weekly-paid teams, the cash buffer you used to have between quarters is gone, so forecast it weekly.

Can a CFO help with a second venue?

Yes. We model fit-out, ramp-up and break-even, and the impact on group cash and covenants.

Do you work with tourism operators?

Yes. We plan seasonal cash, deposits and staffing, and set up yield reporting.

Last updated 15 October 2026 · Australian rates and rules current at that date.

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