Answer these questions before you read on
Commit to an answer before you open each one. Together they show where the problem is.
1How much cash will you have on the Friday six weeks from now?
If you can't say, a big payment will one day surprise you.
2Which week do advance tax, GST and salaries fall in together?
Those weeks are where most cash crunches happen.
3Do you forecast customer receipts by due date or by when they actually pay?
Only the second is a forecast.
4Is your CC drawing power in your forecast?
The bank balance isn't your limit; drawing power is.
5How long does it take you to update a forecast?
If it's more than 20 minutes a week, it won't be kept up.
A forecast you update every Friday is worth more than a perfect one you build once.
What a 13-week forecast contains
| Line | Source |
|---|---|
| Opening cash and CC headroom | Reconciled balances, latest drawing power |
| Customer receipts | Large customers individually, by real payment behaviour |
| Supplier payments | Due dates and agreed terms |
| Salaries, PF, ESI | Payroll dates and statutory due dates |
| GST and TDS | Monthly due dates, net of credit |
| Advance tax | Quarterly instalments |
| EMIs and interest | Loan schedules |
| Your decisions | Capex, promoter pay, dividends, on separate lines |
Build yours now
Start with a weekly view of your low point:
Then see what growth will cost in cash:
Want a CFO to work through your numbers?
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Check the forecast against reality
- Compare last week's forecast with actual.
- Find the biggest difference and why.
- Adjust customer payment patterns.
- Check statutory amounts against the returns.
Six businesses, six versions of the same problem
The same problem looks different in every industry. Pick the business closest to yours:
These are composite businesses with illustrative figures, built to show how the method works. They are not CFOSurge client results.
Distributor, ₹45 crore turnover
The numbers (₹ lakh, illustrative)
| Week 7 closing cash (₹ lakh) | -48 |
| Gap to fund (₹ lakh) | 48 |
The diagnosis
The forecast shows a gap six weeks ahead.
The full solution, in order
- Arrange an ad hoc limit now.
- Stage stock purchases.
- Collect from top retailers in weeks 5–6.
Don't do this
- Waiting for week 7.
Numbers to watch every month
- Weekly low point
Component maker, ₹38 crore turnover
The numbers (₹ lakh, illustrative)
| Quarter-end receipt delay (days) | 7 |
| Buffer needed (₹ lakh) | 35 |
The diagnosis
OEM payment runs shift at quarter-ends.
The full solution, in order
- Model OEM payment runs by actual behaviour.
- Hold a buffer at quarter-ends.
- Align salary dates if possible.
Don't do this
- Forecasting by invoice due date.
Numbers to watch every month
- Forecast vs actual receipts
Exporter, ₹60 crore turnover
The numbers (₹ lakh, illustrative)
| Packing credit due to liquidate (₹ lakh) | 190 |
| Liquidation due (₹ lakh) | 190 |
The diagnosis
Proceeds go first to liquidating packing credit.
The full solution, in order
- Forecast proceeds net of liquidation.
- Track buyer payments weekly.
- Plan new packing credit.
Don't do this
- Treating export proceeds as free cash.
Numbers to watch every month
- Proceeds vs liquidation
Chemicals maker, ₹80 crore turnover
The numbers (₹ lakh, illustrative)
| Week 9 outflows (₹ lakh) | 420 |
| Peak week outflow (₹ lakh) | 420 |
The diagnosis
LC maturities cluster with statutory dates.
The full solution, in order
- Spread LC maturities.
- Plan GST cash net of credit.
- Use the forecast in bank talks.
Don't do this
- Ignoring LC maturity dates.
Numbers to watch every month
- Weekly outflows
Contractor, ₹25 crore turnover
The numbers (₹ lakh, illustrative)
| Receipts in the best week (₹ lakh) | 180 |
| Receipts in a typical week (₹ lakh) | 20 |
| Typical weekly gap (₹ lakh) | 25 |
The diagnosis
Receipts are lumpy; payments aren't.
The full solution, in order
- Forecast bills by stage.
- Hold a reserve for gaps.
- Negotiate milestone dates.
Don't do this
- Assuming certification on time.
Numbers to watch every month
- Bills by stage and expected date
IT services firm, ₹12 crore revenue
The numbers (₹ lakh, illustrative)
| Salary run (₹ lakh) | 60 |
| Reserve target (₹ lakh) | 60 |
The diagnosis
Salary day is the low point every month.
The full solution, in order
- Invoice on day one.
- Hold one month's salary as reserve.
- Track runway weekly.
Don't do this
- Ignoring annual renewals.
Numbers to watch every month
- Cash on salary day
Hover over a business for a preview (tap on a phone), then click to open the full case.
What to do when a week goes negative
- Bring forward collections from reliable customers.
- Agree short extensions with suppliers in writing.
- Defer your own decisions: capex, promoter pay, dividends.
- Arrange an ad hoc limit early. Banks need weeks.
- Never defer statutory dues; penalties cost more.
The 20-minute Friday update
- Roll the forecast forward one week.
- Replace last week's forecast with actuals.
- Update the five largest customers' expected receipts.
- Check the next four weeks' statutory and EMI dates.
- Flag any week below your minimum cash.
Mistakes that make forecasts useless
- Receipts on due dates instead of real behaviour.
- Leaving out GST, TDS, PF and advance tax.
- Using the bank balance instead of drawing power.
- Mixing your decisions with certain payments.
- Building it once and never updating it.
Official sources and guidance
Rules, rates and thresholds change. Check the current position at these official sources before acting.
- GST portalReturns, GSTR-2B and input tax credit
- Income Tax DepartmentThe Income-tax Act, advance tax, TDS and Form 26AS
ReferenceKey terms in plain English
3 terms
- 13-week forecast
- A rolling weekly cash forecast for the next quarter.
- Drawing power
- The amount you can draw on a CC, based on your stock statement.
- Advance tax
- Income tax paid in instalments during the year.
Questions owners also ask
Why 13 weeks?
It's long enough to see a quarter's statutory dates, payrolls and big payments, and short enough to forecast accurately week by week.
What dates should an Indian business include?
Salaries, PF and ESI, TDS, GST returns, advance tax instalments, EMIs, LC maturities and large supplier payments. Check due dates on the official portals.
Can I do this in Excel?
Yes. The tool above gets you started, and CFOAvatar keeps it current from your accounting data.
Want a CFO to work through this with you?
If you'd like a 13-week forecast built and kept current for you, A CFOSurge CFO can go through it with you using your actual numbers.
- Plans from ₹50,000 a month, fixed after a free assessment
- Free consultation with a senior CFO
- No cost, no obligation
- Pay nothing if you don't see value in the first 2 weeks